Overview
Embarking on the journey of digital marketing can profoundly impact your professional life, offering a comprehensive understanding of the ever-evolving digital landscape. This course, focusing on digital marketing for beginners to advanced learners, is meticulously designed to enhance your career prospects by equipping you with a broad spectrum of skills and knowledge essential in the digital marketing domain.
You’ll explore the intricacies of starting and marketing an online e-commerce store, delve into various e-commerce business models, and uncover effective strategies to boost online sales. Whether you’re looking to start your own e-commerce venture or aiming to amplify your existing business, this course provides invaluable insights into the digital marketing world.
Learning Outcomes:
- Understand the fundamentals of digital marketing and e-commerce.
- Learn how to launch and manage an online e-commerce store.
- Develop strategies for marketing e-commerce businesses effectively.
- Gain knowledge on incorporating affiliate marketing into your business model.
- Acquire techniques to increase e-commerce online sales.
- Explore various types of e-commerce business models and store types.
Description
This comprehensive course in digital marketing begins with Module 1, offering a thorough introduction to the fundamental concepts of digital marketing. Module 2 of this course introduces you to the exciting world of e-commerce, guiding you through the process of starting an online store. In Module 3, you’ll learn about various digital marketing strategies tailored for e-commerce businesses, providing you with a solid foundation to market your venture effectively. Module 4 offers insights into integrating affiliate marketing into your e-commerce business, a strategy that can significantly enhance your market presence and revenue. The course also includes practical tips for increasing online sales (Module 5), an overview of different e-commerce business models (Module 6), and an exploration of the diverse types of e-commerce stores (Module 7). By the conclusion in Module 9, you’ll have a well-rounded understanding of the e-commerce and digital marketing landscape.
Why Choose Us?
- This course is accredited by the CPD Quality Standards.
- Lifetime access to the whole collection of the learning materials.
- Online test with immediate results.
- Enroling in the course has no additional cost.
- You can study and complete the course at your own pace.
- Study for the course using any internet-connected device, such as a computer, tablet, or mobile device.
Will I Receive A Certificate Of Completion?
Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99.
Who Is This Course For?
- Individuals aspiring to start their own e-commerce business.
- Marketing professionals seeking to expand their digital marketing skills.
- Entrepreneurs looking to enhance their online business presence.
- Business owners aiming to integrate e-commerce into their existing model.
- Career changers interested in entering the digital marketing field.
- Students and fresh graduates wanting to specialize in e-commerce and digital marketing.
Requirements
The Digital Marketing for Beginners to Advanced course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of Digital Marketing for Beginners to Advanced, without any fuss.
Career Path
- Digital Marketing Specialist - £30,000 to £40,000
- E-Commerce Manager - £35,000 to £50,000
- Affiliate Marketing Manager - £32,000 to £45,000
- Social Media Manager - £28,000 to £40,000
- Content Marketing Manager - £30,000 to £45,000
- SEO Specialist - £25,000 to £35,000
- Digital Marketing Consultant - £35,000 to £55,000
Course Curriculum
| Module 01: Introduction | |||
| Digital Marketing Starting an Online ECommerce Store preview | 00:06:00 | ||
| Module 02: Digital Marketing Starting An Online Ecommerce Store | |||
| Types Of E-Commerce Store | 00:04:00 | ||
| Types Of E-Commerce Business Models | 00:04:00 | ||
| What You Can Sell In An E-Commerce Store | 00:03:00 | ||
| Digital Marketing Strategies | 00:04:00 | ||
| Tips To Increase E-Commerce Online Sales | 00:04:00 | ||
| Incorporating Affiliate Marketing Into Your E-Commerce Business | 00:04:00 | ||
| Module 03: Digital Marketing Strategies To Market An E-Commerce Business | |||
| Boost Product Visualisation | 00:03:00 | ||
| Three Main Purposes Of Any Product Video | 00:03:00 | ||
| Automate With Chatbots | 00:05:00 | ||
| Reduce Cart Abandonment | 00:04:00 | ||
| Use Retargeting Tactics | 00:03:00 | ||
| Module 04: Incorporating Affiliate Marketing Into Your E-Commerce Business | |||
| Determine If An Affiliate Program Is Right For You | 00:04:00 | ||
| Find Publishers To Partner With | 00:05:00 | ||
| Review And Approved Publishers | 00:04:00 | ||
| Conduct Outgoing Review | 00:04:00 | ||
| Win New Customers With Referral Marketing | 00:04:00 | ||
| Module 05: Tips To Increase E-Commerce Online Sales | |||
| Reach In Market Shoppers With Google Shopping Ads | 00:03:00 | ||
| Remarket To Them Display Ads | 00:04:00 | ||
| Turn Likes Into Sales With Shopping On Instagram | 00:04:00 | ||
| Instill Trust With Customer Reviews | 00:03:00 | ||
| Up Your Cross Selling Game With Pop Ups | 00:04:00 | ||
| Module 06: Types Of E-Commerce Business Models | |||
| Drop Shipping | 00:04:00 | ||
| Wholesaling And Warehousing | 00:04:00 | ||
| Private Labelling And Manufacturing | 00:04:00 | ||
| White Leveling | 00:03:00 | ||
| Subscription | 00:04:00 | ||
| Module 07: Types Of E-Commerce Store | |||
| Business To Business E Commerce | 00:04:00 | ||
| Business To Consumer E Commerce | 00:05:00 | ||
| Consumer To Consumer | 00:04:00 | ||
| Consumer To Business E Commerce | 00:03:00 | ||
| B2g – Government Or Public Administration | 00:05:00 | ||
| Module 08: What You Can Sell In An E-Commerce Store | |||
| Identify Or Create Product That Solve A Problem | 00:04:00 | ||
| Find Product You And Other People Are Passionate About | 00:05:00 | ||
| Find Products With Branding Potential | 00:04:00 | ||
| Hop On Trends Early | 00:04:00 | ||
| Find Product That Fulfill Guilty E Pleasures | 00:04:00 | ||
| Module 09: Conclusion | |||
| Review | 00:04:00 | ||
| Assignment | |||
| Assignment – Digital Marketing for Beginners to Advanced | 00:00:00 | ||
| Order Your Certificate | |||
| Order Your Certificate | 00:00:00 | ||
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