Overview
Become an SEO expert with our course, “SEO – Search Engine Optimisation.” This comprehensive program will equip you with the knowledge and skills to enhance website visibility and drive organic traffic. From developing effective SEO strategies to mastering on-page and off-page optimisation techniques, you’ll cover all essential aspects of SEO. Additionally, explore advanced topics like Black Hat SEO, search engine domination, and tools for SEO success. By the end of the course, you’ll have the confidence to navigate the dynamic world of SEO and achieve top rankings on search engine results pages (SERPs). According to a report by BrightEdge, 53% of website traffic comes from organic search, and 41% of revenue is generated by organic traffic. This shows the huge potential and value of SEO skills in the online world.
This course is suitable for anyone who wants to learn SEO and its best practices. Whether you are a beginner, intermediate, or advanced SEO practitioner, this course will help you gain the skills and knowledge you need to succeed in the online world.
Description
SEO – Search Engine Optimization delves into the theoretical foundations of achieving high visibility in search engine results pages (SERPs). This comprehensive course equips you with the knowledge and strategies to navigate the ever-evolving landscape of SEO, empowering you to attract organic traffic and boost your online presence.
Explore fundamental concepts like keyword research, content optimisation, technical SEO, link building, and more. You’ll gain insights into crafting strategic plans, understanding search engine algorithms, and navigating ethical considerations. By focusing on the “why” behind each technique, you’ll develop critical thinking and problem-solving skills to apply SEO theory effectively in any web environment.
Whether you’re a website owner, marketer, content creator, or entrepreneur, this course equips you with the theoretical knowledge to achieve sustainable organic growth and unlock the full potential of your online presence.
Learning Outcomes :
- Understand the principles and importance of SEO in digital marketing.
- Develop a comprehensive SEO strategy tailored to specific business objectives.
- Implement effective on-page and off-page optimization techniques to enhance website visibility.
- Identify and mitigate the risks associated with Black Hat SEO practices.
- Utilize a variety of tools to analyze and optimize website performance for search engines.
- Gain proficiency in article marketing and harness its potential for SEO success.
Ready to unlock the secrets of SEO and propel your website to the top of search engine rankings? Enroll now and start on your journey to SEO mastery!
Why Choose Us?
- This course is accredited by the CPD Quality Standards.
- Lifetime access to the whole collection of the learning materials.
- Online test with immediate results.
- Enroling in the course has no additional cost.
- You can study and complete the course at your own pace.
- Study for the course using any internet-connected device, such as a computer, tablet, or mobile device.
Certificate of Achievement
Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99.
Who Is This Course For?
- Digital marketers seeking to enhance their SEO skills.
- Business owners aiming to improve website visibility and drive organic traffic.
- Content creators interested in optimizing their content for search engines.
- Marketing professionals looking to stay updated on SEO best practices.
- Students pursuing a career in digital marketing or web development.
- Entrepreneurs seeking to establish a solid online presence for their businesses.
Requirements
The SEO – Search Engine Optimisation course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of SEO – Search Engine Optimisation, without any fuss.
Career Path
This course will help you discover various career opportunities in SEO, such as:
- SEO Specialist
- Digital Marketing Manager
- Content Marketing Manager
- Web Developer
- Social Media Manager
- E-commerce Manager
- Freelance SEO Consultant
Order Your Certificate
Course Curriculum
| Section-1: Introduction to SEO | |||
| What You Will Learn in This Course | 00:02:00 | ||
| What Is SEO | 00:05:00 | ||
| Why SEO Is Important | 00:03:00 | ||
| What Are the Top Search Engines | 00:07:00 | ||
| How The Search Engines Works | 00:04:00 | ||
| Approved and Non-Approved SEO Practices | 00:01:00 | ||
| Section-2: Creating an SEO Strategy | |||
| How to Find Keywords with High Search Volume | 00:06:00 | ||
| How You Create an SEO Strategy | 00:05:00 | ||
| Section-3: On-Page SEO | |||
| On-Page SEO Your Content Part 1 | 00:05:00 | ||
| On-Page SEO Your Content Part 2 | 00:04:00 | ||
| On-Page SEO Your Content Part 3 | 00:03:00 | ||
| On-Page SEO Your Content Part 4 | 00:03:00 | ||
| On-Page SEO: Using YOAST Plug | 00:09:00 | ||
| Section-4: On-Site SEO | |||
| On-Site SEO: SEO Boost from Your Other Pages | 00:06:00 | ||
| On-Site SEO: Create an SEO Friendly Website | 00:04:00 | ||
| Section-5: Off-Site SEO | |||
| Off-Site SEO: Two Types of Backlinks | 00:02:00 | ||
| Off-Site SEO: Strategies for Building Backlinks | 00:05:00 | ||
| Section-6: Black Hat SEO | |||
| Black Hat SEO and What to Avoid | 00:06:00 | ||
| Section-7: Tools for SEO | |||
| Tools That Will Help You with SEO | 00:06:00 | ||
| Section-8: Search Engine Domination (S.E.D) | |||
| Search Engine Domination Strategies | 00:05:00 | ||
| Section-9: Article Marketing | |||
| How to Create a Great Blog | 00:06:00 | ||
| Outsourcing Your Article Marketing | 00:04:00 | ||
| Section-10: Project | |||
| Project: Create a Valuable SEO Article | 00:02:00 | ||
| Assignment | |||
| Assignment – SEO – Search Engine Optimisation | 00:00:00 | ||
| Order Your Certificate | |||
| Order Your Certificate | 00:00:00 | ||
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