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Overview​ Of Social Media Marketing Course

Social Media Marketing Using TikTok has rapidly become one of the most influential digital strategies in the world, and the UK is no exception. According to Ofcom’s 2024 Media Use Report, over 23 million UK users actively engage on TikTok every month, making it one of the most powerful platforms for brands, creators, and businesses. Consequently, this social media marketing course has been designed to help learners understand the fast-moving TikTok landscape while strengthening their ability to build reach, engagement, and brand trust.

Moreover, this social media marketing training is ideal for digital marketers, small-business owners, entrepreneurs, content creators, influencers, and anyone aiming to elevate their online visibility. Furthermore, learners will be greatly benefitted as the course explains how TikTok’s algorithm, audience behaviours, analytics, and ad formats work together to create high-performing content.

How Learners Will Be Benefitted from this Course:

✅ Developed by an Expert Instructor – Learn from professionals with expertise in Social Media Marketing Using TikTok.

🏅 This Course is CPD Accredited – Earn a recognised qualification that strengthens your CV and career credibility.

♾️ Has Lifetime Access – Study at your own pace without time limitations or expiration dates.

💬 24/7 Tutor Support – Get continuous help and feedback whenever you need it.

💻 Access Anytime, on Any Device – Learn conveniently on your laptop, tablet, or smartphone.

Description Of Social Media Marketing Course

  • Unit 01 – Introduction and Beginning Concepts: You will understand TikTok’s rise, its global impact, and its relevance within a modern social media marketing course.
  • Unit 02 – What is TikTok and Why Should You Care: Learn why brands prioritise TikTok and how a structured social media marketing training approach helps build recognition.
  • Unit 03 – Getting Started With TikTok: Explore account setup, personalisation features, and platform navigation to support early-stage visibility.
  • Unit 04 – Creating Awesome Content for TikTok: Discover creative methods, storytelling principles, and audience-focused ideas suitable for ongoing digital growth.
  • Unit 05 – TikTok Hashtags Success Formula: Gain clarity on hashtag groups, trends, and categorisation for improved discovery.
  • Unit 06 – Marketing Strategies for TikTok Success: Study essential strategies used across the UK for audience building, brand positioning, and sustained engagement.
  • Unit 07 – TikTok Ads: Understand ad formats, campaign objectives, and budgeting considerations to strengthen promotional outcomes.
  • Unit 08 – TikTok Use Cases to Inspire You: Review examples of creators, brands, and organisations that achieved success through strategic planning.
  • Unit 09 – TikTok Analytics – The Key to Your Success: Learn how to interpret metrics, identify audience behaviour patterns, and refine your approach using analytics tools.
  • Unit 10 – TikTok Best Practices for Massive Success: Explore expert guidance that enhances content consistency, creativity, and performance over time.
  • Unit 11 – Conclusion – Final Thoughts & Tips: Receive final recommendations designed to sustain progress and maintain long-term marketing growth.

Learning Outcomes

Upon successful completion of this Social Media Marketing Using TikTok, learners will be able to:

  • Understand TikTok’s features and role within a modern social media marketing course.
  • Furthermore, develop the ability to create compelling TikTok content that resonates with UK audiences.
  • Consequently, apply marketing strategies learned through social media marketing training.
  • Additionally, interpret TikTok analytics to refine and enhance engagement performance.
  • Therefore, understand how TikTok ads contribute to wider brand-building strategies.
  • Likewise, apply best practices that boost visibility, consistency, and authenticity.
  • In addition, identify successful TikTok campaigns and evaluate what makes them effective.

Why Choose Us?​

  • Firstly, social media marketing training course is accredited by the CPD Quality Standards.
  • Additionally, you get lifetime access to the whole collection of the learning materials.
  • Furthermore, there is an online test with immediate results.
  • Moreover, enroling in the social media marketing course has no additional cost.
  • Hence, you can study and complete the course at your own pace.
  • Finally, you can study for the course using any internet-connected device, such as a computer, tablet, or mobile device.

Certificate of Achievement

Nextgen Certificate

Who Is This Course For?​

The Social Media Marketing Using TikTok is ideal for:

  • Digital Marketers who want to strengthen their TikTok expertise.
  • Furthermore, Entrepreneurs & Small-Business Owners aiming to expand online reach.
  • Additionally, Content Creators & Influencers wishing to grow their audience meaningfully.
  • Consequently, Marketing Students seeking a strong foundation in modern digital promotion.
  • Likewise, Freelancers & Social Media Managers who want to refine strategic skills.
  • In addition, Career Changers planning to enter the digital-marketing field.
Young creators filming TikTok-style videos using smartphones, representing content creation skills taught in a social media marketing course.

Requirements​

The social media marketing course requires no prior degree or experience. Therefore, all you require is English proficiency, numeracy literacy, and a gadget with a stable internet connection. Consequently, you can learn and train for a prosperous career in the thriving and fast-growing industry, without any fuss.

Career Path​ Of Social Media Marketing Course

By completing the Social Media Marketing Using TikTok, you can unlock a variety of career opportunities, including:

  • Social Media Marketer
  • TikTok Content Strategist
  • Digital Marketing Executive
  • Social Media Coordinator
  • Brand Marketing Assistant
  • Online Engagement Specialist
  • Influencer Marketing Coordinator

FAQs About Social Media Marketing Course Using TikTok

The Social Media Marketing Using TikTok course from NextGen Learning is one of the best options because it combines CPD accreditation, expert-led guidance, and real-world marketing strategies tailored to today’s digital environment. It also includes lifetime access and 24/7 tutor support, making it ideal for learners at any level.

You can learn social media marketing effectively by enrolling in this Social Media Marketing Using TikTok course, which teaches TikTok algorithms, content creation, analytics, hashtag strategy, and marketing techniques step by step. With structured modules and continuous tutor support, you gain confidence and practical skills from start to finish.

The 30-30-30 rule suggests that 30% of your content should educate, 30% should engage, and 30% should promote your brand, while the remaining 10% can be flexible. Moreover, this approach helps maintain balance and prevents overly promotional posting.

The 7 steps of marketing include: market research, target audience identification, setting objectives, developing a strategy, creating content, implementing campaigns, and finally analysing results. Together, these steps support consistent and measurable marketing success.

The 5 basic marketing principles are product, price, place, promotion, and people. These principles help businesses understand customer needs, position their offerings correctly, and deliver value effectively across all marketing channels.

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Course Curriculum

Social Media Marketing Using TikTok
Unit 01 – Introduction And Beginning Concepts 00:01:00
Unit 02 – What is TikTok And Why Should You Care 00:08:00
Unit 03 – Getting Started With TikTok 00:07:00
Unit 04 – Creating Awesome Content For TikTok 00:07:00
Unit 05 – TikTok Hash Tags Success Formula 00:08:00
Unit 06 – Marketing Strategies For TikTok Success 00:08:00
Unit 07 – TikTok Ads 00:05:00
Unit 08 – Tik Tok Use Cases To Inspire You 00:05:00
Unit 09 – TikTok Analytics – The Key To Your Success 00:05:00
Unit 10 – TikTok Best Practices For Massive Success 00:03:00
Unit 11 – Conclusion – Final Thoughts & Tips 00:01:00
Order Your Certificate
Order Your Certificate 00:00:00

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